The FIBO trade fair is an important date for Kaspar Berg. Despite the effort involved, the opportunity for personal conversations matters most to me.
FIBO Trade Fair: Kaspar Berg and Personal Connections
Trade fair stands are expensive‼️ And beforehand, you always ask yourself: will it be worth it?
It is not just the space itself. It is everything around it: time, planning, logistics and staff. Even so, some industry events simply cannot be missed.
For my sports equipment company, Kaspar Berg, #FIBO is exactly that kind of essential event.
For me, this is the most important aspect of taking part in a trade fair:
Sometimes it is precisely these “expensive” decisions that make a difference in the long run.
Visibility, personal conversations and feedback from the market are things you cannot get from a click or an advertising campaign alone.
That is why we are delighted to have a larger stand this year together with our partner VA Seven! 💪
📍 If you are interested in sports equipment made in Germany 🇩🇪, come and visit us 😊.
Original post on LinkedIn (German)
Originally published on LinkedIn on 9 April 2025. References to dates, events and business ownership reflect that time.
Related reading: Personal connections and business networking.
